• Manager, Industry Analyst Relations

    Job Location CA-ON-Ottawa
    Posted Date 2 weeks ago(8/6/2018 11:54 AM)
    Job ID
    2018-21094
    # Positions
    1
    Employee Type
    R- Regular
    Full Time / Part Time
    Full Time
    Category
    Marketing
  • Overview

    Manager, Industry Analyst Relations

    Location: Ottawa, Canada

     

    As an individual contributor reporting to the Director of Industry Analyst Relations, this position will participate in the execution of both outbound and inbound IAR programs at Trend Micro. Outbound IAR programs focus on the development and fostering of strong, strategic relationships with tier-1 and -2 industry analyst firms such as Gartner, Forrester and IDC. Inbound IAR programs leverage analyst research/insight on business and technology trends to inform and shape the thinking of executive, product and marketing teams.

    Duties & Responsibilities

    • Work with other Trend Micro IAR team members to design and execute multi-faceted, outbound programs in support of important product and marketing initiatives (e.g., significant product launches & campaigns, corporate & partnership announcements, etc.).
    • Connect key analysts with company executives and subject-matter experts via a mix of interactions, including phone calls, face-to-face meetings, briefings, inquiries and advisory.
    • Participate in and coordinate multi-stakeholder activity related to analyst evaluations and surveys such as Gartner Magic Quadrants and Forrester Waves.
    • Coordinate responses to ad-hoc information requests from analysts.
    • Plan and participate in analyst visits with Trend Micro staff (e.g., advisory days), Trend Micro analyst events (such as the annual “Insight” analyst day), and Trend Micro presence at analyst-hosted conferences and industry events.
    • Support inbound IAR programs that leverage analyst research & opinion to educate internal stakeholder groups and inform key product and market strategy decisions.
    • Ensure that IAR practices are employed consistently and effectively across all analyst interactions.

    Qualifications/Requirements

    • 5-7 years of communications experience in technology markets (IAR, PR, PMM backgrounds preferred).
    • Familiarity with/affinity for technology markets (information security experience preferred).
    • An aptitude for explaining technology to both technical and non-technical audiences.
    • The ability to absorb and synthesize a broad array of third-party research and analysis, and summarize its significance to a broad, cross-functional stakeholder audience, including senior executives.
    • High personal and professional integrity.
    • Superlative relationship-building and interpersonal skills.
    • Excellent verbal and written communication skills.
    • The ability to independently manage a high volume of complex, deadline-driven tasks, concurrently.
    • Tolerance to ambiguity.
    • BA/BS in Communications, Technology or Business (preferred).

    Trend Micro welcomes and encourages applications from people with disabilities. Accomodations are available on request for candidates taking part in all aspects of the selection process.

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